Last Updated: Sep 14, 2026
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Salesforce PDT-101 Exam Reference
Reference: https://www.salesforce.com/content/dam/web/en_us/www/documents/classes/ds-pdt101.pdf
The price of the PDT-101 exam is $200 USD.
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| Section | Weight | Objectives |
|---|---|---|
| Prospect and List Management | 15% | - Static, dynamic, and test lists - Segmentation rules and filters - Scoring and grading models - Prospect records and visitor tracking |
| Pardot Administration and Overview | 15% | - Pardot account setup and navigation - Email domains and authentication - User management, roles, and security - Recycle bin and data governance |
| Automation and Lead Nurturing | 25% | - Engagement programs and drip campaigns - Page actions and custom redirects - Automation rules and completion actions - Form handlers and landing pages |
| Email Marketing and Content | 15% | - Email performance reporting - Email templates and personalization tags - Dynamic content and A/B testing - Email deliverability and compliance |
| Salesforce Integration | 20% | - Custom field mapping and sync rules - Pardot-Salesforce connector configuration - Campaign and lead/contact sync - Bi-directional data synchronization |
| Reporting and Analytics | 10% | - Integration with Salesforce reports - Pardot campaign and ROI reporting - Visitor and prospect activity reports |
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