Last Updated: Aug 25, 2026
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Preparation Guide for MCE Exam
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The Marketo Licensed Professional, MCE certification is an advertising and marketing technology certification that supports the knowledge and functional experience in using the Marketo board of directors. Marketo is used most often by small and medium-sized organizations and also offers packages to focus on lead tracking, email advertising, consumer marketing, customer marketing, advertising, and mobile marketing. Marketo also uses custom items for many industries, including technology, healthcare, media, higher education, and even manufacturing. Marketo is a SaaS (Advertising as a Solution Platform) software application created to help companies evaluate and automate marketing activities. In this overview, we will definitely cover the topics of MCE Dumps, Marketo Qualified Expert, MCE Certified Expert Salary, and all aspects of Marketo Certified Expert, MCE Certification.
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Reference: https://go.marketo.com/rs/561-HYG-937/images/MarketoMCEPrepGuide2.pdf
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Delivery: Onsite/Online proctored (requires camera access) or test center proctored
Language: English, Japanese
Passing mark: 70%
Number of questions: 75 questions
Exam number: AD0-E552
Duration: 90 minutes
Exams are scored based on the number of correct answers divided by the total number of questions
Question format: Multiple choice and multiple select
| Section | Objectives |
|---|---|
| Campaign Management | - Smart campaigns and triggers - Automation flows and scheduling |
| Email Marketing | - Email creation and personalization - Email deliverability and testing |
| Integrations | - CRM integration (Salesforce, etc.) - API and data sync concepts |
| Analytics and Reporting | - Performance reporting - Attribution and engagement analysis |
| Marketing Automation Fundamentals | - Marketo Engage architecture and core concepts - Programs, campaigns, and workspaces |
| Lead Management | - Lead lifecycle and scoring - Segmentation and smart lists |
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