Last Updated: Sep 07, 2026
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| Section | Weight | Objectives |
|---|---|---|
| Integration | 22% | - Integrate with Service Cloud - Integrate with Commerce Cloud - Connect to external systems using APIs - Integrate with Marketing Cloud - Integrate with Salesforce CDP |
| Strategies and Design | 16% | - Apply implementation best practices - Define points, benefits, and redemption processes - Design loyalty program architecture and data model - Assess business requirements and define loyalty solution - Design promotion lifecycle and engagement strategies |
| On-Going Loyalty Management | 10% | - Manage program updates and enhancements - Monitor program performance and optimize - Configure analytics, dashboards, and reporting |
| Loyalty Program and Process Configuration | 52% | - Configure partner management and collaboration - Manage member enrollment, profiles, and preferences - Set up currencies, points, and transaction processing - Set up tier models, qualification, and progression - Configure foundational program settings - Configure permissions and security model - Define incentives, experiential rewards, and vouchers |
Question 1
Northern trail Outfitters (NTO) wants to offer 10% discount on top of the annual summer sale for its Loyalty program customers.
Which two steps must a Consultant take in Loyalty Management to set up this promotion?
A. Create within the Loyalty Experiences tab a new Benefit Type for the Summer sale campaign where the Benefit Type Name is standard and the Category type is Issue Voucher.
B. Create within the Loyalty Experiences tab a new promotion for the Summer Sales campaign where the Loyalty Promotion Type is Standard and the Fulfillment Action is Issue Voucher.
C. Create within the Loyalty Experience tab a new voucher tab a new voucher definition where the Type Is Discount Percentage and the Expiration Type is fixed Date.
D. Create within the Loyalty Experiences tab a new voucher definition for the summer sales campaign where the Type is Product or Service and the expiration Type is fixed Date.
Question 2
The Member Services team wants to view the information of a member's recent transactions and manual adjustments on the Contact record.
What are the two recommendations that an IT Administrator should suggest?
A. Embed the Member Service Manager Home Dashboard on the Contact record
B. Add the 'Transaction Journals' related list to the Contact record
C. Add the 'View Member Profile' component on the Contact record
D. Embed the 'Member Summary Embedded Dashboard on the Contact record
Question 3
What is the most efficient way to automatically reset qualifying points for high volume Loyalty Programs?
A. Develop an Apex Time Trigger to scan all Member Currencies and reset Qualifying points every time a reset period has expire
B. The reset period is defined at the Tier Group level; Loyalty Management will automatically process it every night to ensure efficient point calculation
C. Use the out-of-the-box 'Reset Qualifying Points" data processing engine and trigger its execution using, for instance, a Schedule-Triggered Flow.
D. Create Schedule-Triggered Flow that to be executed every night This flow will scan the expired reset Period at the Group Level and rese the points using the out-of-the-box Reset point flow action
Question 4
A total group wants to implement a Loyalty program that gives its members points based on the numbers of nights per stay each time members visit one of its hotels.
Once a customer reaches 1000 points, members can redeem points with any hotel within the hotel group. The points can be converted to cover the cost of one night's stay on the next visit. The hotel group hopes this incentive will encourage its members to book more frequently, increasing revenue.
Which type of currency should a Loyalty Consultant use to set up the Loyalty program to accomplish the hotel group's goals?
A. Tier Qualifying Points
B. Qualifying Points
C. Non-Qualifying and Qualifying Points
D. Non-Qualifying Points
Question 5
In which two scenarios should an Administrator use member engagement attributes?
A. Member is eligible for 'Bonus days" if the member constantly speeds more than $500 each month for a year.
B. Member attends three trainings between March 1st and April 30th to get 200 bonus points.
C. Member buys apparel online and gets 400 bonus points if the member belongs to Gold Tier only.
D. Member enrolls in "welcome aboard" promotion for free surprise gift every quarter.
Solutions:
| Question 1 Answer: B,C | Question 2 Answer: B,D | Question 3 Answer: C | Question 4 Answer: D | Question 5 Answer: A,B |
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